Is Medium A Good Tool?

I wrestle with the best way to use Medium.

Every day I mull over whether I should take old content from JoshuaWilner and insert it there or if it should be a place for new content.

What I haven’t figured out yet is which method is going to lead to fame and fortune, ya know massive book and movie deals that allow me to retire now and not when I turn 109.

The idea is for JoshuaWilner to be my hub and for me to use places like Medium as spokes of that hub.

In concept this joint here will provide more exposure to people who have never seen/read my work and that is why I want to populate it with my content.

But the question isn’t so much about whether it makes sense to put old or new and a combination of those items here as much as it is to ask what is the best use of my time.

Our Most Precious Resource

Cliche or not, time really is our most precious resource and since mine is limited I need to be smart about how I use it.

Don’t misunderstand that to mean that I think everyone else has oodles of time and that I am busier than you, because I am not that guy.

Hell, I have no patience for people who tell you about how busy they are while suggesting that you couldn’t possibly be as busy.

It is dumb and it is bad business, but we won’t have that discussion today.

Instead we’ll focus again on the question in a slightly different way, “what is the best use of our time?”

It is not really something I can answer for you.

I can focus on trying to provide content that is entertaining and educational knowing that is more likely to help build and retain a readership.

But it doesn’t answer the question I need to focus upon, what is the best use of my time.

Is Medium a smart use of my time, or a time suck?

I added the Einstein quote because the general question here reminds me of something a guy I used to work with would do.

He would throw out stats, buckets and boatloads of stats about all sorts of things.

And when I would ask him what they meant or why they were important he would grumble about me being difficult.

The point of asking why wasn’t to be difficult, it was to understand what we were supposed to do with these numbers.

What significance did they hold?

A Man Of Action

I like activity.

Ask me and I’ll tell you I am a man of action and that I am the guy who will take action and then ask for forgiveness.

Better to try and fail than to fail to try, right.

That is not to say that I was reckless when I was younger and that I never looked before I took the proverbial leap, because I did.

What it means is I recognize now that I can be as effective or even more so by picking my head up to take a look at what is happening around me.

It means I don’t have to go 150 MPH the whole time to get things done because I can work in bursts of energy.

And it means I have learned that sometimes you have to watch, wait and see to figure out whether something works or not.

It is too soon to say whether Medium is going to provide the sort of benefits I want. Too soon to say whether it is just a time suck too.

But it is not too soon to take a hard look at how and where I use my time and to see if it is helping or hurting me.

Now if I can only get my kids to see the value in that line of thinking for their own lives…

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By Joshua Wilner

Hi, I am Josh Wilner and I am happy that you have decided to visit my corner of cyberspace. I am a writer/marketer/friend and family man. My professional background includes more than twenty years in working with businesses to help them do a better job of connecting with their existing and prospective customers. More specifically I have worked with companies of all sizes from the Fortune 500 to the new start up to help them build, develop and grow their social media and marketing plans. I love spending time with my family and friends. I enjoy music, reading, writing, playing sports and laughing.

2 comments

  1. So are you finding that Medium is helping?
    What’s the deal?

    1. TheJackB – Someone complained that this page doesn’t tell you what to expect to find here in this blog so I aim to rectify this with the next line. I am a father who writes about life, parenting, business, politics and fiction. I don’t use an editorial calendar because I don’t map out what I am going to write that far in advance. The primary focus will be on things that relate to children and parenting. But the nifty thing about that is that encompasses a wide range of things. Sometimes I work with companies on their PR/Marketing efforts. If they provide products or services I will disclose it. Here is an incomplete list of companies that I am currently or have recently worked with: Nintendo, Philips Norelco, Subway, Frigidaire and Mattel. Want to know more about me, keep reading. If I wanted to provide a professional description it would looks similar to this: Jack has a Bachelor of Arts degree in journalism from California State University Northridge. He has been writing for print and web publications for more than twenty years, covering a wide range of topics including: business, technology, parenting, politics, education, sports and religion. That is far too serious so I prefer to use something like: The Jack B. is a writer and author of 39 unpublished books and three screenplays. A former athlete and would be superhero he still fights for truth, justice and the American Way. Though he may look like a grown man, don’t fool yourself he is still a boy at heart. When he is not engaged in Walter Mitty like fantasies he is a husband, father and friend and blogs at TheJackB. Hmm…obviously I have since moved from Random Thoughts over to this place, but that is ok. This page is a work in progress which is a good description for me. I’ll probably tweak this on a regular basis so feel free to keep checking back in because you never know what might show up. I am a prolific writer and update frequently so don’t forget to scroll down the page to see what nugget of wisdom you just might have missed. Here is a short selection of posts to get you started. A Father Describes Parenting A Father’s Burden How Sister’s Helped to Train A Father of “Daddy’s Girl” Inside the Blogger’s Studio- A Dream, Er Nightmare The GermoPhobe What I Dream About I am In Love Becoming a Dad Dad’s Most Important Job A Decade of Dad Grandpa Donuts Why Your Post Sucks and Everyone Hates Your Blog A Letter To My Children- Things That Matter A Letter To My Children-2011 Dad Balances Fear Versus Reality Q&A With Daddy Blogger JackB Save The Last Dance For Me- 75 Years of Marriage An Uncertain Certainty Four Generations & A Wedding The Best Thing My Father Ever Said To Me 1 Foolproof Way To Become a Better Writer The Story Of A House- The Final Days He Died A Hero Twenty-Five Links That Will Make You A Better Writer/Blogger Thanks for coming by, I hope you like it. If you want to reach me use the contact form or try talk-to-jacknow-at-gmail-dotcom You can also find more information by clicking About Me and reading my profile there. Also, I encourage you to sign up for my newsletter using the form on the top right hand side of the page.
      Joshua says:

      Mixed reviews so far. Got a few more readers, but haven’t decided if the extra time is yielding significant benefits yet.

      Going to stick with it for a while, also using it to test out different headlines.

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