Somewhere in the back of his mind he remembered hearing that army snipers underwent special training that allowed them to not move for hours at a time. He didn’t know if there was any truth to that or if it was one of those urban legends but he was certain they didn’t drink three cups… Continue reading Why Marketers Should Write Fiction
Year: 2014
What Do Rusty Screwdrivers and Marketing Have In Common?
It is generally considered bad form to suggest you want to stick a rusty screwdriver in the eyeballs of whatever marketing hack wrote the easy to understand instructions for using product/service XYZ, so I’ll pretend I didn’t say it. Scratch that, I am not pretending. I wrote it and I’ll own it but I’ll cover… Continue reading What Do Rusty Screwdrivers and Marketing Have In Common?
What Does the World Eat for Breakfast?
What looks good to you? Breakfast is one of my favorite meals.
Facebook Demonstrates Why Digital Sharecroppers Live Dangerously
Digital sharecropping is often described publishing your content on a 3rd party site but it doesn’t have to mean it is the only place you publish. Some of my friends, colleagues and cohorts are learning the hard way that digital sharecropping doesn’t always work out as well as we might like it to, especially those… Continue reading Facebook Demonstrates Why Digital Sharecroppers Live Dangerously