This Headline Is Written In Invisible Ink

People say that bad headlines will kill your blog. People say that bad content will too. People also say that the moon landing was staged and that 9-11 is part of a giant government conspiracy.

I won’t tell you what I say about those crackpots. Oops, I think I just did so I might as well tell you that I think you are wandering around the land of the mentally disturbed and emotionally unhinged. Sorry mom, I don’t always keep my mouth shut when I don’t have nice things to say.

And now you have the joy of reading words that are unfiltered and uncensored.

People Are Not Commodities

My friend Max and I had a long discussion about how many businesses operate as if people are commodities that can be bought and sold. We used our personal experiences as well as those of friends and family and wondered about how often companies under utilize the capabilities of their teams and tried to figure out why this happens.

Neither of us believe it is because corporate America is inherently evil because this happens at all levels and sizes of business. Nor do we think it is because every boss/owner/supervisor is evil either. Rather we see it as a combination of things.

  1. Incompetence.
  2. Fear
  3. Lack of awareness

It is not easy to manage people. It can be challenging trying to figure out how to direct, motivate and support them. It is part of why there are a million different books and courses you can take to learn how to become a better and more effective manager.

Some people really are natural born leaders and some simply aren’t.

When we look at incompetence as being part of the reason why some businesses face challenges it is easy to point fingers and say that Dave is a terrible manager because he doesn’t know what he is doing and is unaware that he is doing it poorly.

Or maybe Dave is aware that he is terrible at managing people but fears for his job and consequently his staff is presented with a scatterbrained dimwit who dishes out blame because fear drives him.

Fear Of Change

Sometimes Dave can be a good manager. Sometimes he can be great but fear plays a different role than in the example above. Sometimes Dave fears what could happen if he made a change and it didn’t work. In that case even though Dave is a good manager and good guy fear still prevents him from opening himself up to risk and consequently he maintains the status quo because it works for him.

So it is easier for Dave not to move you up the ladder or present you with new opportunities because things are just hunky-dory.

So what about lack of awareness. Where does that fit?

Lack of awareness isn’t necessarily something that refers to a manager’s shortcomings. Sometimes it means that he/she isn’t aware about all of the skills and abilities of their staff. That is an entirely different issue.

Be Your Own Advocate

This is a big part of why you have to be your own advocate. You have to find ways to let people know about your skill set. You have to find a way to show the people that can help move you along that you can do more than you are doing now.

The kicker is how to do it without causing issues. Self promotion is a tricky business. It is not always easy to toot your own horn and look good doing it. If you do it poorly you might alienate people but if you don’t do it at all you might not ever get noticed.

Blogging, Personal Advocacy and Chess

I am biased but I am a fan of using a blog to help with personal advocacy. A blog provides you with ample opportunity to write about your skills and experiences in a way that sells you to others in a more understated manner. And chess, well I like chess because it is a useful tool for learning how to plan a few moves ahead.

Not to mention that you can find all sorts of cool photos to use in blog posts where you mention it.

And there you have, seven minutes of writing down a few thoughts. I’ll let you be the judge of whether it is coherent and meaningful or not.

The comments are yours.

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By Joshua Wilner

Hi, I am Josh Wilner and I am happy that you have decided to visit my corner of cyberspace. I am a writer/marketer/friend and family man. My professional background includes more than twenty years in working with businesses to help them do a better job of connecting with their existing and prospective customers. More specifically I have worked with companies of all sizes from the Fortune 500 to the new start up to help them build, develop and grow their social media and marketing plans. I love spending time with my family and friends. I enjoy music, reading, writing, playing sports and laughing.

6 comments

  1. lisabgerber – Sandpoint, Idaho – Founder and owner of Big Leap Creative, storyteller for organizations. Digital marketing strategist. On the perpetual search to balance happiness with ambition. Mountain girl, wife and mother of two beautiful dogs.
    Lisa Gerber says:

    You wrote this in 7 minutes? For real?
    A recent new client told me he changed his perspective from “wanting” to work with me to “have” to work with me after reading my blog. It works. The blog, that is. 🙂
    7 minutes???

    1. TheJackB – Someone complained that this page doesn’t tell you what to expect to find here in this blog so I aim to rectify this with the next line. I am a father who writes about life, parenting, business, politics and fiction. I don’t use an editorial calendar because I don’t map out what I am going to write that far in advance. The primary focus will be on things that relate to children and parenting. But the nifty thing about that is that encompasses a wide range of things. Sometimes I work with companies on their PR/Marketing efforts. If they provide products or services I will disclose it. Here is an incomplete list of companies that I am currently or have recently worked with: Nintendo, Philips Norelco, Subway, Frigidaire and Mattel. Want to know more about me, keep reading. If I wanted to provide a professional description it would looks similar to this: Jack has a Bachelor of Arts degree in journalism from California State University Northridge. He has been writing for print and web publications for more than twenty years, covering a wide range of topics including: business, technology, parenting, politics, education, sports and religion. That is far too serious so I prefer to use something like: The Jack B. is a writer and author of 39 unpublished books and three screenplays. A former athlete and would be superhero he still fights for truth, justice and the American Way. Though he may look like a grown man, don’t fool yourself he is still a boy at heart. When he is not engaged in Walter Mitty like fantasies he is a husband, father and friend and blogs at TheJackB. Hmm…obviously I have since moved from Random Thoughts over to this place, but that is ok. This page is a work in progress which is a good description for me. I’ll probably tweak this on a regular basis so feel free to keep checking back in because you never know what might show up. I am a prolific writer and update frequently so don’t forget to scroll down the page to see what nugget of wisdom you just might have missed. Here is a short selection of posts to get you started. A Father Describes Parenting A Father’s Burden How Sister’s Helped to Train A Father of “Daddy’s Girl” Inside the Blogger’s Studio- A Dream, Er Nightmare The GermoPhobe What I Dream About I am In Love Becoming a Dad Dad’s Most Important Job A Decade of Dad Grandpa Donuts Why Your Post Sucks and Everyone Hates Your Blog A Letter To My Children- Things That Matter A Letter To My Children-2011 Dad Balances Fear Versus Reality Q&A With Daddy Blogger JackB Save The Last Dance For Me- 75 Years of Marriage An Uncertain Certainty Four Generations & A Wedding The Best Thing My Father Ever Said To Me 1 Foolproof Way To Become a Better Writer The Story Of A House- The Final Days He Died A Hero Twenty-Five Links That Will Make You A Better Writer/Blogger Thanks for coming by, I hope you like it. If you want to reach me use the contact form or try talk-to-jacknow-at-gmail-dotcom You can also find more information by clicking About Me and reading my profile there. Also, I encourage you to sign up for my newsletter using the form on the top right hand side of the page.
      Josh says:

      Hi Lisa,

      I can produce content in a hurry, especially when I don’t have to research or do any fact checking so it was about seven minutes, could be longer. I only glanced at the clock.

      Either way I agree about the value of a blog. It makes a world of difference in introducing readers and prospective clients to us.

  2. Interesting! I really like your point on the analogy with chess, it is such a complex strategy to manage an effective online marketing plan and attract your audience with your content. Thanks for sharing these inspirational and useful advices of yours, I’m going to try to apply ’em!;)

    1. TheJackB – Someone complained that this page doesn’t tell you what to expect to find here in this blog so I aim to rectify this with the next line. I am a father who writes about life, parenting, business, politics and fiction. I don’t use an editorial calendar because I don’t map out what I am going to write that far in advance. The primary focus will be on things that relate to children and parenting. But the nifty thing about that is that encompasses a wide range of things. Sometimes I work with companies on their PR/Marketing efforts. If they provide products or services I will disclose it. Here is an incomplete list of companies that I am currently or have recently worked with: Nintendo, Philips Norelco, Subway, Frigidaire and Mattel. Want to know more about me, keep reading. If I wanted to provide a professional description it would looks similar to this: Jack has a Bachelor of Arts degree in journalism from California State University Northridge. He has been writing for print and web publications for more than twenty years, covering a wide range of topics including: business, technology, parenting, politics, education, sports and religion. That is far too serious so I prefer to use something like: The Jack B. is a writer and author of 39 unpublished books and three screenplays. A former athlete and would be superhero he still fights for truth, justice and the American Way. Though he may look like a grown man, don’t fool yourself he is still a boy at heart. When he is not engaged in Walter Mitty like fantasies he is a husband, father and friend and blogs at TheJackB. Hmm…obviously I have since moved from Random Thoughts over to this place, but that is ok. This page is a work in progress which is a good description for me. I’ll probably tweak this on a regular basis so feel free to keep checking back in because you never know what might show up. I am a prolific writer and update frequently so don’t forget to scroll down the page to see what nugget of wisdom you just might have missed. Here is a short selection of posts to get you started. A Father Describes Parenting A Father’s Burden How Sister’s Helped to Train A Father of “Daddy’s Girl” Inside the Blogger’s Studio- A Dream, Er Nightmare The GermoPhobe What I Dream About I am In Love Becoming a Dad Dad’s Most Important Job A Decade of Dad Grandpa Donuts Why Your Post Sucks and Everyone Hates Your Blog A Letter To My Children- Things That Matter A Letter To My Children-2011 Dad Balances Fear Versus Reality Q&A With Daddy Blogger JackB Save The Last Dance For Me- 75 Years of Marriage An Uncertain Certainty Four Generations & A Wedding The Best Thing My Father Ever Said To Me 1 Foolproof Way To Become a Better Writer The Story Of A House- The Final Days He Died A Hero Twenty-Five Links That Will Make You A Better Writer/Blogger Thanks for coming by, I hope you like it. If you want to reach me use the contact form or try talk-to-jacknow-at-gmail-dotcom You can also find more information by clicking About Me and reading my profile there. Also, I encourage you to sign up for my newsletter using the form on the top right hand side of the page.
      Josh says:

      Thanks. I hope they work for you.

  3. Hi Josh

    Incompetence and fear, but how about trust. Had the boss from hell, she could never be trusted, so no one ever trusted her and she wondered why! She would repeat to everyone what was told in confidence and then she wondered why people would not tell her when things went wrong. They were afraid of being yelled at and being told on.
    Some should never be in a position of being in charge of others. I have seen people change for the worst as soon as they were put in a position of management. I wonder if they lack such low self-esteem that they compensate by being a bully. As a friend once told me what she read, “You carry the big stick, everyone knows you carry the big stick, you do not need to keep reminding them.” Basically you will get the respect if only you treat others with respect, it does not have to be a battle.
    Great thoughts for 7 minutes of writing!
    Mary

    1. TheJackB – Someone complained that this page doesn’t tell you what to expect to find here in this blog so I aim to rectify this with the next line. I am a father who writes about life, parenting, business, politics and fiction. I don’t use an editorial calendar because I don’t map out what I am going to write that far in advance. The primary focus will be on things that relate to children and parenting. But the nifty thing about that is that encompasses a wide range of things. Sometimes I work with companies on their PR/Marketing efforts. If they provide products or services I will disclose it. Here is an incomplete list of companies that I am currently or have recently worked with: Nintendo, Philips Norelco, Subway, Frigidaire and Mattel. Want to know more about me, keep reading. If I wanted to provide a professional description it would looks similar to this: Jack has a Bachelor of Arts degree in journalism from California State University Northridge. He has been writing for print and web publications for more than twenty years, covering a wide range of topics including: business, technology, parenting, politics, education, sports and religion. That is far too serious so I prefer to use something like: The Jack B. is a writer and author of 39 unpublished books and three screenplays. A former athlete and would be superhero he still fights for truth, justice and the American Way. Though he may look like a grown man, don’t fool yourself he is still a boy at heart. When he is not engaged in Walter Mitty like fantasies he is a husband, father and friend and blogs at TheJackB. Hmm…obviously I have since moved from Random Thoughts over to this place, but that is ok. This page is a work in progress which is a good description for me. I’ll probably tweak this on a regular basis so feel free to keep checking back in because you never know what might show up. I am a prolific writer and update frequently so don’t forget to scroll down the page to see what nugget of wisdom you just might have missed. Here is a short selection of posts to get you started. A Father Describes Parenting A Father’s Burden How Sister’s Helped to Train A Father of “Daddy’s Girl” Inside the Blogger’s Studio- A Dream, Er Nightmare The GermoPhobe What I Dream About I am In Love Becoming a Dad Dad’s Most Important Job A Decade of Dad Grandpa Donuts Why Your Post Sucks and Everyone Hates Your Blog A Letter To My Children- Things That Matter A Letter To My Children-2011 Dad Balances Fear Versus Reality Q&A With Daddy Blogger JackB Save The Last Dance For Me- 75 Years of Marriage An Uncertain Certainty Four Generations & A Wedding The Best Thing My Father Ever Said To Me 1 Foolproof Way To Become a Better Writer The Story Of A House- The Final Days He Died A Hero Twenty-Five Links That Will Make You A Better Writer/Blogger Thanks for coming by, I hope you like it. If you want to reach me use the contact form or try talk-to-jacknow-at-gmail-dotcom You can also find more information by clicking About Me and reading my profile there. Also, I encourage you to sign up for my newsletter using the form on the top right hand side of the page.
      Josh says:

      Hi Mary,

      Trust is huge. You are right, I should have included in it. It is so easy for people to forget how important it is to treat others as you want to be treated.

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